• Taipei Game Show One-day Exhibition Planning Experience

    Because of the relationship between my work and my major in art, I often attend various exhibitions, conferences, lectures, and brand activities. There are a lot of good and bad experiences when visiting the exhibition. The most common occurrence is probably that the route planning makes a lot of waste. The route, ticket purchase and admission procedures are complicated, and the staff don’t know if they ask three questions…. Most of the interest has been lost before seeing the exhibition. Of course, there are also many good experiences, such as the book fairs of previous years (unfortunately, it was closed this year) And most professional exhibitions will be smooth and textured, so I have always been curious about how public relations and event exhibition companies plan and curate exhibitions?

    On the one hand, it is very difficult to be able to calculate the flow of people and flow arrangements, optimize the admission process, and at the same time train young work-students to provide good services and be able to understand the exhibition period. It is really very difficult!!!
    It just happened to see that HWH Group was recruiting for "One-Day Curating and Planning Experience". Of course, I rolled up my sleeves and signed up quickly. After about a month of communication and competition, I was lucky enough to be admitted, and I still participated in this year's attention The "Taipei Game Show" event planning and pre-employment training experience reveal my curiosity about "what is busy with curation planning" for many years.

    HWH Group is a human resources company established in 2004. Different from general human resources companies, HWH Group has been focusing on exhibitions, conferences and events, and has accumulated 16 years of experience, so it includes several years. The former "Taipei Universiade" that caused the nationwide mad movement, the "Smart City Summit & Expo" that needs to receive leaders from all over the world, the Computex and other large-scale events, and even the Taipei International Book Exhibition I visited, recruited talented people to plan and arrange the scene. Human work, it can be seen that the reputation and strength of HWH Group in the industry are the first place, which makes me look forward to the opportunity of this experience!
    The colleague in charge of taking me to experience one-day curatorial planning is Judy from the planning department. Judy told me that in fact, for every exhibition activity, the planning department will start close meetings with the organizer and even the competent authority 2-3 months ago. The most suitable planning content, event process and media arrangement. One month before the event, HWH Group will start an internal project meeting. At this time, relevant colleagues will join the project team to study the crowd movement during the exhibition and understand the registration process of the organizer. Also they would start arranging for manpower recruitment and production of vocational training manuals.
    Judy said that even if it is to host a homogeneous event that comes once a year, there will be new challenges every time, whether it is a larger scale, one exhibition and two venues (the World Trade Center and Nangang Exhibition Hall are held on the same day), the reception of foreign leaders from various countries or It is like the current Covid-19 epidemic prevention process. It can be said that every event is handled in a "full custom, total mobilization" specification.
    Hearing this, I began to understand why HWH Group is always able to take on the next big exhibition, because they always devote themselves to every exhibition period, and every colleague is determined to achieve the mission.
    Then Judy took me to the "Vocational Training" site, the important link of "Vocational Training" policy dissemination and cohesion of centripetal force, and the company's most experienced operations supervisor is responsible for the on-site operation controller. The on-site operation controller will be during the entire exhibition. The top commander of the company, with the team leaders of the access control group, the registration group, the guidance group, and the field layout group, from the job training to the closing of the exhibition, each perform his duties in the exhibition area. During the job training, in addition to the task assignment of the team members , There will also be on-the-spot drills, implementation of the registration system, crisis handling procedures, and this year’s most important "epidemic prevention supporting measures training". Since the vocational training is carried out the day before the event, and the epidemic prevention measures have been added this year, the work has become It is relatively complicated, so I obviously felt that everyone is listening very attentively to the instructions of the on-site operation controller, and a lot of notes have been written in the vocational training manual. Everyone hopes that tomorrow’s "Game Show" and the next exhibition will go smoothly. Consummation.
    After listening to the announcement of the precautions for the job training, I followed the brigade to prepare for on-the-spot exercises, including queuing entry line control, entry real-name verification process, and on-site crowd control SOP. At this time, I saw Judy from the Planning Department from a distance. With a group of colleagues, they squatted on the ground to measure the crowd control line. Some were responsible for the measurement and some were responsible for pulling the tape. During the process, they had almost no dialogue, but they were very tacit and super efficient! All the inside and outside of the huge Nangang Exhibition Hall have all been pasted and the red velvet pulled, super straight and super spectacular!
    The first stop of the field exercise came to the "Admission Control Team." The on-site operation controller asked us to maintain the standard of epidemic prevention at 1.5 meters indoors and 1 meter outdoors, because we are the gatekeepers. Maintaining everyone's health and safety must be strictly enforced. The talented people can also be seen on the ground. In order to facilitate the implementation of front-line staff, red and blue lines have been used as warnings at doorways, ticket sales and other areas to pull out the line of movement.
    Then my second stop came to the "Admission Inspection Team". In order to implement the epidemic prevention measures of the Central Epidemic Command Center and the organizer, this year's video game exhibition adopts real-name admission. When entering the venue, guests need to measure their body temperature and perform alcohol disinfection. After confirming that the total number of people in the venue does not exceed 7000, the guests will be released into the exhibition area, and each pass has a group of colleagues to strictly check the SOP and every detail is done in place!
    Finally, go to the progress area to understand the work results of the "On-site Guidance Group". The internal planning of this exhibition has two large crowd buffers to disperse the risk of crowd gathering. At the same time, the talent world also arranges manpower to raise placards to remind visitors of the exhibition to "Bring well." Masks, maintain social distancing.” In addition, the conference set up multiple temporary hand washing stations and multiple epidemic prevention signs in the exhibition area to implement epidemic prevention inside and out, so that every visitor can stroll around the exhibition with peace of mind, health and safety.
    This planning experience made me feel that HWH Group is not just a convention and exhibition manpower company. They have honed a set of unique convention and exhibition operation procedures from their actual combat experience in the past 16 years, and transformed it into each exhibition. A professional team with all-round and quick response, so you can find from their official website that in addition to human resources, the talent world also provides various services such as event planning, operation management, props and equipment, layout printing and agency services, and can even respond to various services. The scale of the exhibition provides customized curatorial content. Not only that, HWH Group has also entered the campus, actively promoting industry-university cooperation plans with universities and colleges, and investing a lot of resources to cultivate a new generation of exhibition talents, such as Longhua University of Science and Technology, Zhili University of Science and Technology, Shude University of Science and Technology, etc. , is to cooperate with HWH Group to provide students with opportunities for part-time work and internships, so that many students who are interested in event planning and exhibition marketing can get in touch with the industry in advance, and they can quickly integrate into the society in the future!

    "We receive the professional knowledge from our training, after that, HWH group will teach you step by step about how to react in different situation".
    I'm HWH group part-time employee, Yeh, Chia-Hsiu; I still remember the first time I corporate with HWH, when I've never attend such this activity before. I personally enjoy the time I spend with the crowd. Therefore, when I had a chance to meet people of every kind, and learned communicating with others, that’s the meaning I participate. In every exhibition, conference, or activity, every person can be my teacher. No matter who they are, my co-workers or leaders, each of them has different attitudes when facing obstacles. They have taught me so much.
    HWH provides the best tools to us, the part-time employees, is the professional knowledge. HWH group teach us dealing with various kinds of questions, at the same time, they want us to imitate and envision different situations. Thus, when facing them, we know how to react, or find a best way to solve them. HWH is a very friendly company. I not only learn the knowledge, but board my world horizon and build relationships with others. In my experience, it’s quite difficult to get know other people in different fields if I had other occupations. HWH is more than a part-time work platform, it is also a platform to meet friends from every age, every fields.
    In these activities, there is one thing really impressed me. There was one exhibitor asked me about my company because he found every on-site staffs always had good attitudes when talking to visitors. He wanted to know which company we belong to and had the willingness to corporate with us. Because of this, I feel encouraged every time I work. I know this is an approvement from our clients; every efforts we did can be seen.

    “The most important thing in an international exhibition is interacting with every visitor. We need to have enough preparations to show we are generous, confident, and profession.”
    I have served in HWH for 4 years. The most impressive experience is the first time I became a team leader. This experience is completely different from what school taught us; it inspired me with many new thoughts. In the past 4 years, I have attended Beauty Shows, Car Shows, Baby & Mommy Expos, Travel Fairs, Game Shows, Comic Exhibitions and other conferences. I still remember one time in Comic Exhibition, the visitors were over-loaded, every on-site staffs had to sink their teeth into the works. In the Beauty Show, I gained a sense of accomplishment when being as a team leader. I needed to teach the new staffs about service techniques and knowledge and build the team cohesion. Thus, my team members can gain more confident to solve problems.
    HWH is a very professional company; it not only offers us more than 8 hours pre-training, but also provide enough information and special remarks on manuals. In the pre-training, every part-time staffs will need to understand the concept of on-site operations, then every team leader will bring the team members to drill and intimate in different situations. We need to make sure everyone clearly understands their own jobs; therefore, they will be ready to complete the missions in the exhibition workplace.
    I am surely I will commend my friends to work in HWH. HWH is not just a company that offer part-time jobs, we can also learn practical communicating skills which can benefit us forever in the future.

    “During the pre-training, we played in different characters to get familiar with every duty in every role. By doing this, we can confirm if every staff can complete their missions during the work.”
    My name is Kuei, Chia-Hsin, I joined HWH group since 2018. In these years, I’ve worked in the information desk, exhibition tour guide, and translator serving for foreign guests. When I was in school, I majored in English and minor in Japanese. My previous job required me to live in Macau, therefore I also speak Cantonese as well. I work part-time in HWH; my first job in an exhibition is SEMICON 2018, since then, I also participated some trade shows, which as known as consumer exhibition, such as Baby & Mommy Expos, Travel Fairs, or Wedding Fairs. There are other exhibitions specially holding for some industries or fields, for example, SEMICON, TPCA Show, Smart City Summit & Expo, Information Security Exhibition, and Secutech. I remember one time, I was a exhibition stand staff. On that day, it was my first time seeing a real international exhibition. Visitors were coming from the Middle East such as UAE, Saudi Arabia, even Egypt and South America countries like Bolivia, Brazil. It was far beyond my expectation.
    HWH has a comprehensive work opportunity. The exhibitions that we can participate are not just some consumer trade fairs, there are more international and professional exhibitions. We can expose different levels of information, messages, and guests; and every skill we learn from the works is comprehensive. I really encourage anyone who is interested in MICE industry can join HWH group. Because we can learn more than we expect.

    “Enough pre-training can make us understand where we belong and what we response for.”
    2019 Computex was my third time corporates with HWH group. I am still a university student now. The first time I know HWH was because my previous company corporates with HWH on Comic Exhibition. After finishing the Comic Exhibition, I feel that HWH is adequate in terms of system and the pre-training. It will not make the part-time staffs messy, and can stabilize my mood at work faster. This helps me more easily to enter the situation and come up with the best. Among these activities I have taken, I am most impressed by the Game Show. Taipei Game Show is relatively large and the work is relatively tense, but the lessons I learned, such as how to express what I want to say or what I should do, or how to get along with the team members under my leadership, how to lead them, and establish a good cooperative relationship. These are important factors to make an exhibition successed.
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